Swym is a full-stack consultancy specialized in the Amazon ecosystem. We help brands master the entire Amazon stack : Marketplace, Ads, DSP, and Amazon Marketing Cloud, to drive sales, visibility, and measurable ROI.
Marketplace (1P & 3P): account structuring, product SEO, A+ and Store content, pricing strategy, logistics (FBA / FBM / SFP), and European expansion.
Ads (Sponsored Products & Brands): real-time campaign management directly on client accounts, powered by Swym’s proprietary algorithms for smarter spend and higher ROAS.
DSP (Display & Video): large-scale activation on and off Amazon, leveraging 1st-party data for precision targeting with no audience dilution and addtionnal performance.
Amazon Marketing Cloud (AMC): unified measurement across Ads, DSP, and Marketplace, revealing true incremental impact and data-driven attribution models. This integrated approach [Marketplace + Media + Data] ensures sustainable growth, cost efficiency, and lasting performance across the entire Amazon ecosystem.

Swym is an official Amazon Ads partner. This means you benefit from the best of both worlds: Amazon’s exclusive data combined with our real-time activation engine delivering smarter, more targeted, and higher-performing campaigns.
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Structure, optimize, perform.
Swym manages your entire Marketplace ecosystem (1P & 3P): A+ and Store content, product SEO, Buy Box, pricing, logistics (FBA, FBM, SFP), and European expansion. Our method is simple: precise, data-driven operations fully connected to your media levers for sustainable growth and flawless Amazon execution
Be where purchase decisions happen. Swym activates your Sponsored Products and Sponsored Brands campaigns directly on your Amazon Ads accounts, using proprietary algorithms that adjust bids and keywords in real time. The result : lower spend, higher return, superior ROAS and optimal Share of Voice.
Scale without wasting a cent.
Swym runs your DSP campaigns with the same principle that drives all our products: do more with less. We combine Amazon 1st-party data, custom SEA audiences, and advanced contextual targeting to reach your consumers both on and off Amazon. Every spent euro is analyzed and optimized through Amazon Marketing Cloud.
With Amazon DSP, Swym delivers maximum precision with minimum spend ensuring every impression hits the right audience, in B2C or B2B. Amazon holds the world’s largest verified 1st-party dataset with real purchase history. Turn Branding into measurable performance.On target reach as to be 100%.
Measure what others can’t see.
AMC is your competitive edge on Amazon : connecting all your data (Ads, DSP, Marketplace) to reveal real shopping journeys: incremental reach, new buyers, optimal frequency, cross-channel retargeting. Swym builds and automates tailored attribution models that turn raw data into actionable media insights on all your channels.

An entrepreneur in media and e-retail, François led Amazon's DSP launch in France in 2017 and went on to found Swym, an official Amazon partner agency. He has over 10 years of experience in media.

An entrepreneur for the past 15 years, Aymeric is now on his fifth startup in the consumer goods sector, including ventures such as Mobeye and Salsa Retail.